• Actress buys stake in fashion startup ‘StyleCracker’

    Published Date : 21-Nov-2017 11:41:52 IST

    Bollywood actress Alia Bhatt has picked up a small minority stake in fashion-tech startup StyleCracker. Started in 2013 by Dhiman Shah and Archana Walavalkar, the four-year-old company offers customers personalized fashion boxes curated by celebrity stylists. StyleCracker launched customized boxes four months back. Priced at Rs 2,999, Rs 4,999 and Rs 6,999, these boxes contain an apparel, accessories, cosmetics and even footwear.

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